COMMUNITY DRIVEN CAMPAIGNS WITH REAL RETURNS

We design, produce and distribute highly shareable and engaging video campaign, to entertain broad audiences, elevate partnered brands, and add diversity to local content.

let's collaborate!

Everything you need to know

Is your business interested in generating more brand awareness on social media?

Are you an influencer looking to create and network with other artists and creators?

Does your nonprofit have a message the public deserves to more aware of?

join a campaign

UPCOMING
CAMPAIGNS

Click the buttons below to learn more about upcoming sponsorship opportunities and pricing.

Bald Bingo (Baldo) - The Christine B. Foundation
Maine Games: Bangor - Bangor Region Chamber
northern oak tournament: season 3 - HOMEUW
Ice Fishing Challenge - Good Shepherd Food Bank

A content system designed
for the new era

What it is
Content for a Cause applies entertainment industry principles and viral social strategy to unscripted, competition based campaigns for local impact.
Each campaign is built to be engaging, shareable, and rooted in community relevance rather than traditional advertising.

How it works
Campaigns align a local mission with publicly engaged business and influencers inside one cohesive production.
Northern Oak Media manages creative direction, production, and distribution planning to ensure clarity, quality, and consistency.

Why it performs
Attention has replaced traditional advertising, and collaborative content consistently outperforms isolated promotional posts.
By combining entertainment, shared distribution, and community purpose, Content for a Cause creates content people want to watch and support.

 

Attention has replaced
traditional advertising

What it is
Attention has replaced traditional advertising as the primary driver of awareness, trust, and engagement.
Modern audiences respond to content they choose to watch, not messages placed in front of them.

How it works
Instead of interrupting attention, this model earns it through entertaining, shareable content designed for social platforms.
Distribution is amplified through collaboration, allowing multiple audiences to engage with the same campaign organically.

Why it performs
Earned attention consistently outperforms paid interruption because it carries authenticity and social proof.
When content is enjoyable, purposeful, and shared across trusted voices, reach compounds and impact lasts longer.


How Collaborating
Works

NONPROFITS

Nonprofits approve to be the backbone of a production, and give mission clarity and messaging guidance, with most project messaging aimed at benefiting their cause.

From there, we plan, produce, and polish a comprehensive and engaging video campaign that naturally weaves their purpose into the creative framework.

Upon release, nonprofits receive weeks of high performing content amplified through cross promotion with campaign partners, resulting in increased brand awareness across local and surrounding communities.

BUSINESSES

Businesses select the nonprofit mission they wish to support and sponsor a designated social influencer to represent their brand by funding their participation and messaging.

From there, the designated impacter takes part in an on camera production, with clear opportunities to promote the sponsor in a way that feels authentic and on brand. 

Upon release, businesses receive weeks of high performing content amplified through cross promotion with campaign partners, share ready brand assets, and image association with meaningful community impact.

IMPACTORS

Impactors provide their time, personality, and energy on set, on camera, and online to ensure content is engaging, sponsor messaging is aligned, and outreach is high.

From there, they are cast in an unscripted, comedy competition format, supported by professional production, creative direction, and sponsored funding.

Upon release, social impactors receive weeks of high performing content amplified through cross promotion with campaign partners, share ready brand assets, network growth, and association with meaningful community impact.

reach out to get involved!

Return on
Investment

Each campaign is built with a multi-platform, multi-partner distribution system designed to outperform traditional media advertising.  

  • Campaign content is distributed across YouTube, Instagram, Facebook and TikTok simultaneously, capturing reach across multiple audience behaviors and age groups.

  • campaigns typically generate over one hundred thousand impressions organically, with future campaigns predicted to surpass those numbers. 

  • Short form video assets consistently produced thousands of views per platform, with measurable likes, shares, saves, and comments indicating active engagement

  • Campaign content generated hundreds of direct interactions including shares, saves, comments, and link clicks, signaling audience interest beyond passive viewing

  • Videos accumulated hundreds of hours of watch time, demonstrating sustained attention rather than scroll by impressions

  • Sponsors receive weeks of usable, brand aligned content, extending campaign lifespan well beyond a single posting window


formats & END-USe

Spotlight Campaign

Design:

A single competition based event that captures the full story of the game, mission, and sponsor within one complete production, with a 28 day content distribution strategy. 

Product Suite:

  • 1x: 30-60 minute feature

  • 1x: 2 minute trailer

  • 1x: 60 second teaser

  • 24x: 30-60 second clips

Key Advantages:

  • Immediate impact and payoff

  • Effective use of marketing dollars

  • Reduced risk of audience fatigue

  • Faster production timeline from concept to release

  • Cleaner message delivery without narrative dilution

  • Easier repurposing across multiple platforms and formats

 

Series Campaign

Design:

A multi-episode competition driven campaign that unfolds over time, allowing the game, mission, and promotions to develop and reveal themselves naturally, over a multi-month distribution strategy.

Product Suite:

  • 4-10x: 10-60 minute episodes

  • 1x: 2 minute trailer

  • 2x: 60 second teasers

  • 72-100x: 30-60 second clips

Key Advantages:

  • Sustained visibility and repeated audience touch points

  • Compounding reach through episodic releases

  • Deeper brand integration and messaging

  • Higher total volume of share ready content

  • Extended campaign lifespan across platforms

  • Ideal for seasonal or recurring initiatives


PREVIOUS CAMPAIGNS

Northern Oak Tournament - S2

Tekαkαpimək Contact Station

Pine Tree Camp Egg Ride

The Backroad Podcast

Contact Us To Get Involved